Market Development for the Niger Delta (MADE) is a market development programme implemented by DAI Europe (contract supplier) from 2013 to 2020. It seeks to improve the incomes of poor producers by generating economic growth in the non-oil sectors, across nine states of the Niger Delta Region. MADE uses the ‘making markets work for the poor’ (M4P) approach to address the root causes of poverty with an expected impact of increased incomes for 150,000 poor people in MADE Phase 1 (2013-2018), and an additional 155,000 in MADE Phase 2 (2018-2020). Phase 1 and 2 are contracted and measured separately, but are governed under a single business case which was extended to 2020 by Ministers in December 2017.
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